Management   |   Corporate Information  

Following are the bio's of our key management:

Gary Kranz: co-founder FBK Products, Inc.
 

Gary has served as CEO since inception in 2003. Mr. Kranz has over 17 years of direct to consumer product sales via tele-marketing.

Senior Vice president and Co-founder of American Home Direct Corp., a publisher of direct to consumer card packs. These packs are marketed to 100% direct mail buying consumers. These customers in the rural market value this type of marketing because they do not have easy access to shopping centers. American Home Direct mails to 5 million recipients each year. The company is among the top three in the consumer card deck industry.

CEO/ Vice President and Co-Founder Krane Products Inc. Prior to co-founding FBK Products, Mr. Kranz  successfully co-founded and acted as  Chief Executive Officer and Vice President of  Krane Products, Inc., a direct marketing company of continuity-based home products that operated six outbound call center in South Florida with over 400 telemarketing seats from 1987 through 2003. The company grew to revenues to $50M annually. In May of 2000, HIG Capital, a venture capital firm purchased  Krane Products and  in March of 2002 the company was acquired by Thane International, a then publicly traded company. 

Mr. Kranz graduated from Pace University in 1986 and holds a Bachelors Degree in Business.

Steven Kranz:  co-founder FBK Products, Inc.
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Steven has served as Vice President since inception in 2003. Mr. Kranz has over 17 years of direct to consumer product sales via tele-marketing.

CEO/President and Co-founder of American Home Direct Corp., a publisher of direct to consumer card packs. These packs are marketed to 100% direct mail buying consumers. These customers in the rural market value this type of marketing because they do not have easy access to shopping centers. American Home Direct mails to 5 million recipients each year. The company is among the top three in the consumer card deck industry.

President and Co-Founder Krane Products Inc. Prior to co-founding FBK Products, Mr. Kranz successfully co-founded and acted as President of Krane Products, Inc., a direct marketing company of continuity-based home products that operated six outbound call centers in South Florida with over 400 telemarketing seats from 1987 through 2003. The company grew to revenues to $50M annually.  In May of 2000, HIG Capital, a venture capital firm purchased Krane Products and  in March of 2002 the company was acquired by Thane International, a then publicly traded company.

Mr. Kranz graduated from Tulane University in 1984 and holds a Bachelors Degree in Business.

Marc Allen Rona:  co-founder Trivision Marketing, LLC.
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Marc has served as a Managing Partner since inception in 2003.  Prior to to merging Trivision with  FBK Products Inc., Mr. Rona was responsible for developing product lines, and all aspects of marketing including data and lead generation. 

Vice President of Sales Equifax, Inc.  Mr. Rona’s role included management of the Equifax New York Sales office, and overseeing a sales division that was responsible for achieving over $160 million dollars in revenue for the year. 

Vice President of Sales Naviant, Inc.  In April of 2002, Sweepsclub.com was acquired by Naviant, which was subsequently acquired by Equifax in August of 2002.   Mr. Rona assumed the title of Vice President of Sales of Naviant, Inc. upon the acquisition. 

Vice President of Sales Sweepsclub.com, Inc.  In 1999, Mr.. Rona Co-Founded  Big iDeals, Inc., a direct marketing company formed to bridge emerging online companies with offline marketing opportunities. Big iDeals was acquired in early 2000 by Sweepsclub.com, a leading online performance based marketing and loyalty solutions provider where Mr. Rona served as a partner and Vice President of Sales...  Sweepsclub was ranked as one of the Top 10 Fastest Growing Web sites and was consistently ranked as one of the highest trafficked sites on the Internet.

Mr. Rona graduated from Ithaca College in 1991 and holds a Bachelor of Science Degree in Business Management.

G. Scott Weiss:
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Mr. Weiss is responsible for all marketing centers and their respective managers, sales staff and sales productivity. Mr. Weiss was instrumental in the set up, staffing and training of all of FBK Holdings South Florida offices. Mr. Weiss trained each call center manger to effectively run a profitable center. Mr. Weiss also oversees the customer service, collections departments and office managers.

Mr. Weiss has over 15 years of call center management experience with Krane Products, Inc. Mr. Weiss managed four call centers generating over 25 million in gross revenue and a staff of over 300 sales representatives.

Mr. Weiss graduated from Tulane University in 1984, with honors and holds a Bachelors Degree in Business.

© 2008 FBK Holdings, LLC.